Address databases are often badly formatted with duplicate addresses, different spellings: sometimes because of bad data entry, and sometimes because customers are deliberately entering their address incorrectly to take advantage of a new customer offer.
At spotless we provide automatic address cleansing based on comparing addresses to known address fields. This can either be a postcode database covering an entire country or for markets without strong postcodes using generated lists of cities and towns.
If you already have access to a postcode database you can use it to create your own private reference run to validate addresses or rely on other user generated rules on our platform.
More popular rules include:
If you've any questions about Spotless Data or would like to speak with our team, please email firstname.lastname@example.org.